Deorro

Deorro is a DJ and music producer whose work brings electronic dance music together with Latin influences. His artist name combines the Spanish phrase “de oro” with a connection to his surname, Orrosquieta.

Deorro's logo was inspired by his story and iconic performances - where he would throw out flowers into the crowd to show his appreciation and love for what he gets to share with the people that take their time to celebrate with him. I wanted to incorporate this into the mark by having the silhouette of a rose within the letter "O", with a subtle "D" at its center.