Kenkora is an online company that helps people achieve their fitness and health goals through the use of technology. The brand name is built with two words, both meaning ‘health’ - Kenko and Ora from Japan and New Zealand respectively.
The idea for the logo was to keep it simple and strong, I wanted to use an arrow pointing upwards to signify the health growth that the company aids. I also put together the “RA” for better spacing between the two words used in the name, with the “O” acting as the bridge.